[00:00:00] Hello. And welcome back to the channel today. I’m going to show you step by step how to start an educational blog. So basically, everything we’re going to cover today is an educational blog with a few examples, how to pick a niche and why you need to pick a place in the very beginning, how to niche.
[00:00:14] How’d it get something called web hosting, which I’ll explain to you in just a moment, how to get a domain name for a free hint? Click that first link in the description. After that, I will show you how to install something called WordPress, get a free and premium WordPress theme, essential changes that you have to make to your website so that people can see it and how to start writing.
[00:00:32] After that, I’m going to talk about different ways that you can monetize your new blog or website, why you need to share your content on social media in the very beginning, and about how many blog posts you need to write in the various. Now be sure to check out the first three links in the description, as I will be referring to those links throughout this video.
[00:00:49] All right. So first things first, what is an educational blog? An educational blog is simply a blog where you will be answering questions and solving problems in the educational space. Now, I recommend that you spend some time and figure out exactly your goals. For this educational blog, are you going to be targeting teachers?
[00:01:06] Are you going to be targeting parents? Are you going to be targeting students or educators who are your target audience? And the reason why this is important is that your target audience is going to define the direction of your website or blog. So, for example, if you look at this one right here, this is taught through thought.com.
[00:01:24] They have tons of different content within education. But, this might not be something that you’re interested in. Maybe you are trying to teach students. And then within students, are you trying to reach high school students, middle elementary? pre-K, you want to make sure that you spend a lot of time figuring out who your target audience is and what you want them to know.
[00:01:45] And then even from there, you want to niche down and determine if you’re going to start with social studies or math or science. What, again, do you want them to know? Because that’s going to be very important with the direction of yours. And again, I think you should take some time and figure that out.
[00:02:00] At the very beginning, I think you should niche down and focus on one, maybe two topics, because you don’t have any domain authority. You don’t have any credibility in the marketplace. And so, if you can focus on one or two, one or two areas or called niches or sub-niches, you can start building domain authority and get the credibility that you’re looking for.
[00:02:18] And I want to show you what I want to do now to show you some keywords. This website teaches thought.com or ranking to help you better understand why you want to pick a niche and niche down. As you can see, this website is ranking for all sorts of stuff, and you should choose one or two and focus on it.
[00:02:40] What we’re going to do is we’re going to take a look at the keyword difficulty and change that to five or less. This means it should be relatively easy for a new blog or website to start creating content in this keyword or keyword space and making money, as you can see. They’re talking about everything from autism to bed teachers, scientific lectures children’s books that are a dollar. So pick one or two of these topics and go after them and create content.
[00:03:03] So if we jump back over here, we talk about. What is an educational blog? We picked a niche. We talked about why you need a place down the very beginning. The next thing that you want to do is you want to go out and get web hosting. You need web hosting so that people from all over the world can see your website.
[00:03:20] What you’re going to do is you’re going to rent a hard drive space called from a web hosting provider. If you click that first link in the description, you’ll get access to my number one recommended web hosting provider for new bloggers. In addition, when you click that first link, you’ll get a domain name for free for the first year.
[00:03:37] The domain name for this website that I’ve been mentioning is called teach thought.com. This is how humans refer to websites and what pages you want to get. One of those as well. And so what you’re going to do is you are going to set up your WordPress website, and I’ll explain that. Explain what that is in just a moment, but you will click the first link and go ahead and get everything set up.
[00:03:56] In fact, I’m going to walk you through the setup. Step-by-step, it takes less than five minutes, but you’ll be up and running fast. When you click that link, you’ll be taken to this website, where you’ll go ahead and click get started. What I recommend is to connect the first one in the far left, the basic plan.
[00:04:10] If you’re just getting started with a website, as you can see, there are several options, but click that, click select, and then move on. Here. You’re going to create a domain name. If you have one in mind, you’re going to type it in here. Like you see that I do. What I recommend is to try and find a domain name.
[00:04:24] It’s going to be related to your niche. Now, what I do is type in a domain name that I know is already taken. When it’s accepted, you’re going to get this error where you can then go back and try different domains. Now make sure again, you want to pick one that’s related to you. Click next. And then you’re going to see a green box that says that it’s approved.
[00:04:41] The next step is to go through and enter your contact information. Make sure that you, when you scroll down here and make sure that you leave all of the settings on but again, entering your contact information, the scenes right here, where it says domain privacy, leave all of this checked.
[00:04:56] If you don’t leave a check, you’re going to get people reaching out to you. Spamming you, emailing you, trying to get you to sign up for. Web hosting. So what I’m going to do is I’m going to go ahead and sign up and then jump back to you once I sign on. So I moved to the next step. All right. So I’ve signed up, and I’m going to go ahead and set up my website.
[00:05:13] Initially, create a simple username and password. Make sure it meets the requirements. And then move on, make sure that you write it down to write it down in a safe spot so that you have it. And you remember it because it can be a pain to go ahead and get everything back. You will have to enter in some vital information, but make sure that you write it down.
[00:05:32] It’s straightforward and elementary. Now, one thing that I do want to note is that this part is not sped up. This is real-time. And you can see that you’ll go from absolutely nothing to a complete website in less than probably 10 minutes. And once you click submit, you’re going to move on to the next step, where you get to log in. So here is where you’re going to start creating your WordPress website.
[00:05:53] Now, the great thing is Bluehost does everything for you. And it’s straightforward. So again, I’m not speeding us up at all, and I want you to see what it takes to create a web. So Bluehost is going to do a little bit of work in the background for you. And we’re just going to click on skip this step.
[00:06:10] This first one I clicked on. I started a blog, but click, skip because we know what we’re doing for the next step. And I’m going to tell you what to do so that we can get up and running. So click get started right here on the left-hand side, and then move on. It’s a quick skip here and clicks skip.
[00:06:29] And then pick the first one in the far left, make sure that you’re choosing a free theme because they’ll charge you. They have both free and premium articles, which we’ll talk about in just a moment. So right now, it’s creating your WordPress website in just a few moments. You’re going to click on log in to WordPress on the right-hand side there.
[00:06:44] You’ll see it in just a second. And then, we can start looking at some basic configurations. All right. So we click log. And now we have a WordPress website. So what may need to happen is you may need to click refresh a few times to get it to work. But now we have our website. So as you can see, what I’m going to do is I’m going to log in and delete a few plugins because right now, it has coming soon.
[00:07:08] And so if someone tried to get to your website at this moment, it’s going to say coming soon to them, even though we can see it, this is what your WordPress website looks like, but for everyone else outside of your network, it’s going to say coming soon. So what we’re going to do is we’re going to go down to plugins eventually, and we’re going to delete some of the plugins that we don’t.
[00:07:26] No, I talk a bit about plugins later on, but plugins add additional features and functionality. We are going to deactivate the blue host as well as the other plugins that are already activated. And then we can go through and make the necessary changes, which I’ll cover in just a moment. So we’re going to deactivate them and then delete them.
[00:07:44] Now you want to make sure that you only have. The plugins you’re using on your website, the more plugins you have, the slower your website’s going to respond and function, and you’re going to lose out on ranking. So make sure you have a lean setup, very few plugins, and then move on. As you can see right now, I believe some stuff you don’t need.
[00:08:04] If you want to, you could keep them, but obviously, you don’t need this other stuff if you’re just getting started. What’s more important is the themes that we’re going to talk about in just a moment, as well as getting writing. So I’m just going to go ahead and delete those, deactivate them. And then we’re going to start moving on to settings, which you see right here.
[00:08:20] So now that you’ve installed WordPress and you’ve established a free WordPress theme, I’m going to show you how to install a premium WordPress theme in just a second. And why that’s important after that, we’ve made some changes so that your website can be seen. So let’s go ahead and talk a bit of a premium WordPress theme.
[00:08:37] Right now. You have a free theme on your account. It looks basic. It looks bland, and it’s not inviting. If we take a email@example.com, this is a WordPress theme. This is laid out and clean to get where they want to go and learn what they need to learn. I recommend that you click the second link in the description and get a premium WordPress theme.
[00:09:00] If we take a look here, we can type in education. And you’re going to find WordPress themes that are geared towards education. Maybe they’re set up so that they’re easy learning environments. Perhaps they have additional features and plugins and options so that it makes it an easy learning environment.
[00:09:16] But what I’d recommend that you do is spend some time go through here and finding a WordPress theme that you like, the look and feel of. And that’s going to be inviting to you. As you can see, the WordPress teams vary in price between 12 and $99. But what you’re going to do is you’re going to find one that you like, they’re going to add it to a cart, and you’re going to check out and pay for it.
[00:09:36] When you check out and pay for it, you are going to download a zip file to your computer. When you download that zip file, you’re going to unpack that zip file. And there’s going to be a second zip file. And what you’re going to do is you’re going to take that second zip file, and you are going to install it into your WordPress website.
[00:09:51] And to do that, we’re going to go down to appearance. We’re going to click on things. When you click on themes, you’re going to click on, add new, and then you are going to click on upload theme, and then you’re going to drag and drop that second zip file right here. Or you can click on choose file and find it manually. Regardless of the method, you will click on install now and then activate.
[00:10:11] And just like that, you’ve got a brand new WordPress theme now that we have that installed. The next step is to start writing. Now I get three questions when it comes to writing, how long should my blog posts be? How do I start writing, and how many blog posts should I write before I decide to give up now to start writing? We’re going to go to bars.
[00:10:31] We’re going to click on, add new, and start writing. We are going to use the keywords that we found over here. We’re just going to copy this. This is a T. This is a keyword that we are going to target, and that people are searching in Google and some of the other search engines because they have a problem.
[00:10:49] So we’re just going to paste this in teaching analogy. And if let’s assume that we know what the customer’s intent is, we get, say teaching analogy, how to connect students with teachers will say, okay, and starting writing, I like to follow a simple brainstorming session to help me figure out precisely what the customer wants to know and to do that.
[00:11:18] I’ll type in. What, when, where, why, and how, and then what I’ll do is I’ll take 10 or 15 minutes, and I’ll answer the questions or ask questions concerning our keyword. We’ll say. It is a teaching analogy. Now, when you are brainstorming, it’s essential to realize that you don’t have to spell words correctly in this brainstorming session. It’s more important that you get your ideas out on paper or computer and then go back and clean things up later when to use a teaching analogy.
[00:11:55] Now, again, I’m going to take a break here. It’s important to realize that you should write down everything that comes to your mind during this 10-minute brainstorming session, regardless if it’s good or bad, what we’re going to do once the 10 or 15 minutes is over as we were going to remove the bad ones, we’re going to keep the good ones.
[00:12:13] And and let’s assume that we’ve gone through the brainstorming session, and we have a bunch of questions here. So we’re going to remove the bad ones, and we will keep the ones that are good and turn these into H twos. As you can see, this is an H two that’s right here is a Hone.
[00:12:29] You should only have one Hone per blog post, and then we can come down here and answer the question we can say teaching. An analogy is all right. So the teaching analogy is, and then you go through and answer the questions. Now, before we continue, we want to figure out how long our blog posts should be.
[00:12:48] And the answer is it all depends on the question or the keyword. Your blog posts should only be as long as they need to answer the question or solve it. Now to figure out how long your blood push should be. Approximately, as you can take a look at other blog posts that are on the same topic.
[00:13:06] So what we’re going to do here is we’re just going to click on this first one. And we are going to look and see how long this blog post is. Now, if I eyeball, this was probably about maybe 700 800 words. I’m going to click here. And do word co-owner okay. 500 words. And so what we can do is we can make our blog posts about a thousand words in this example, but because we’ve gone through and we’ve done the who, what, when, where, why, how method, we’re going to be able to meet that thousand word?
[00:13:33] Not requirements. Idea much faster. And so what you’re going to do is you’re going to go through, or you’re going to write until you answer the question completely. It’s also helpful that you try and think of other questions that the customer or target audience is asking, or maybe asking or wondering. So that’s going to help you fill out your blog posts, even though.
[00:13:52] Once you’re done. You’re going to go ahead and click publish. And then your blog post is going to be ready for the world. After that, we want to think about different ways to make money. There are several ways to make money with your website. If we go back over here to our example, this website has ads right on their website.
[00:14:10] As you can see up here, they’re running paid ads. And if we scroll down, there are probably more ads sprinkled in. I think this might be an ad, but you can run paid ads right on your way. And it’s straightforward to do. When you first get started, you can run paid ads with this advertising company called Google AdSense.
[00:14:26] You click on, get started, and they’ll walk you through the process of setting up ads automatically on your website. Now, the only drawback to Google ads is they don’t pay hardly anything. Instead, you get paid pennies on the dollar. But, once you start seeing significant traffic, 5,000, 10,000, a hundred thousand Patriots per month, you can move on to other ad networks like Zoellick media, vine, and thrive, and you can make even more.
[00:14:51] But in the very beginning, if you start with Google ads, you’re going to make hardly anything, but there are other ways that you can make money as well. For example, another way that makes money is simply with affiliate marketing. Now with affiliate marketing, you will be recommending or selling other people’s products and services.
[00:15:05] When your customers you’re targeting. Click on your affiliate links and buy the products. You get paid a commission. The way that affiliate marketing works is you go out and you find companies that will be congruent or in line with your target audience. So if you’re creating an educational blog, you might want to go out and find academic courses or education-based courses and become an affiliate.
[00:15:27] You apply to become an affiliate, and you get your affiliate links, which are unique URLs. And then you put them on your website. When people click those links and buy the products, you get paid. Now, if you want to learn more about affiliate marketing, I do have a complete course. The course is free. You click the third link in the description, and you can learn more about affiliate marketing.
[00:15:46] Everything you can do is sell digital and physical products right on your website. If you wanted to, you could sell premium courses right here on your website, or you could use something like you to me, but you could sell. Premium courses right on your website and make even more money now selling digital and physical products is outside the scope of this video, but that is an opportunity as well.
[00:16:05] If we jump back over here, the next step is to share your content on social media. Now, the reason why I think. All of your new blog posts on social media are because you will not have any domain authority. In the beginning. It is unlikely that Google will push your content out, especially if they don’t trust your content.
[00:16:23] And so what you want to do is you want to help build credibility and authority by posting your blog posts in relevant places. For example, if there are educational subreddits or Facebook groups, you can start your own Facebook group. Maybe you have a class. You could send blog posts out to your style and the teachers.
[00:16:40] That could be an opportunity as well. But in the very beginning, I recommend that you submit all of your blog posts out to friends, family, anyone that’s willing to read it. And then the final question that I get all the time is about how many blog posts should I do? And I think you should write at least 50 blog posts in the beginning.
[00:16:57] I think 50 is a good number to show that you have expertise in the niche or the area. It’ll show Google that you are serious about blogging and you are serious about helping people solve the problem. So I think 50 is a good number you should write every day for 50 days or every other day for 100 days until you meet that.
[00:17:15] Until you meet that metric. Now be sure to check out the three links in the description as they are designed to help you. The first one is to help you get why posting. The second one is to help you get a premium WordPress theme. And the third one is for a free affiliate marketing course. So be sure to like subscribe, ring the bell to be notified when I upload my next video.
[00:17:33] Thanks for watching. And we’ll see you.